Gadsby Wicks

Generating £28m+ of case leads in 12 months

Discover how we evolved the branding and digital landscape for Essex & East Anglia’s top medical negligence solicitors, securing more clients and elevating their profile both locally and beyond.

Scope

Website Development | Podcast Production | SEO & AI Search Optimisation | Paid Social Advertising | Google Advertising | Social Content Creation | Brand Development & Positioning | Thought Leadership | Out-of-Home Advertising | Radio Advertising

£28 million

Total value of accepted case leads in the past year

11.7 million

Website impressions in organic search engine results

53.5k

Podcast views/listens across YouTube, Spotify & Apple Podcasts

Website Development

A fully optimised, client-focused website designed, developed and managed in-house, generating over 11.7 million impressions and driving over 1,800 active leads every year.

Podcast Production

Professional podcast production across multiple series, from filming at our in-house studio, to editing and distribution – attracting 53,000 impressions and counting across YouTube, Spotify and Apple Podcasts.

TikTok & YouTube Shorts

Editing, captioning and publishing high-impact podcast snippets across organic and paid TikTok campaigns, generating over 4.1 million video views and growing through effective storytelling and data-driven optimisation.

Meta Ads

Impactful, highly targeted Meta advertising campaigns that generated 630,000+ views in just a few weeks – designed, written, optimised and managed by our experts to maximise reach, engagement and meaningful conversions.

Organic Social

A consistent schedule of informational, promotional and brand-building content shared across Facebook and LinkedIn, continuing to engage over 1,000 unique users every month.

LinkedIn

Enhancing the profile of Managing Partner Gillian Gadsby through powerful thought leadership content and dedicated outreach work, attracting upwards of 2,400 followers and still gaining over 44,000 impressions a year.

SEO & AI Search Optimisation

Maintaining 150+ Page 1 keyword rankings and 100+ AI search results and growing across Google and ChatGPT, achieved through end-to-end optimisation and content creation strategies.

Radio Advertising

Attention-grabbing radio adverts broadcast to thousands of listeners on popular stations, including Heart Radio and Classic FM, expertly scripted to cut through the noise and maximise audience recall.

Brand Development & Positioning

A brand reimagined with expertise and trust at its core – establishing Gadsby Wicks as the true medical negligence specialists at every touchpoint.

GW Bus side
Bus stop poster
GW Bus rear
Outdoor Poster

Out-of-Home Advertising

Captivating, emotive out-of-home advertising campaigns, thoughtfully designed and strategically positioned on bus backs and high-traffic locations to build local brand recognition.

Who we work with.

We work with serious clients, who take their growth seriously. If you’re committed to standing out, scaling up, and being the best in your space – so are we.

Allianz
Ecc
Giles wilson
Mersea homes

Ready to make things happen?

If you’re serious about long-term growth, scaling visibility and expanding your market reach, talk to us about your needs or project.